A THREAD WORTH FOLLOWING

Business & AI.

Building companies, exploring AI, and staying open to what comes next.

8 stories to explore

Context is King - Souls, brains and such

Business & AI

Context Is King

The internet needed content. AI needs to understand why yours matters. Craig Bramscher · July 2026 I was fortunate enough to participate in the dot-com era, back when every company suddenly needed a website and very few of us knew exactly why. We were building things as quickly as we could, occasionally with a business

14 min read
companySoul

Business & AI

The Company Soul(.md)

Why the first AI agent you build shouldn’t be an assistant Craig Bramscher · Founder, Konmashi · June 2026 I’ve spent most of my life building organizations of one kind or another. Some were startups. Some were manufacturing companies. Today I split my time between running a property management company and building an AI software

7 min read
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Business & AI

The Hidden Layer of AI That Finally Started to Make Sense to Me

I have been trying to understand why AI sometimes feels like magic and other times feels like a really confident intern who completely missed the point. That sounds sarcastic, but I mean it honestly. Some days I use these tools and feel like I am looking at the future. Other days I spend twenty minutes

6 min read
Screenshot 2026-03-24 at 11.36.31 PM

Business & AI

The Second Brain You Didn’t Know You Had

Over the last few weeks I exported roughly 3,600 conversations from the AI tools I’ve been using. Ideas. Questions. Half-finished thoughts. Business strategies. Experiments. Dead ends. A few good insights buried in a lot of noise. I pushed all of it into Obsidian and visualized the connections. What came back surprised me. Not because it

4 min read
ChatGPT Image Mar 13, 2026, 03_50_39 PM

Business & AI

The Next Management Revolution: Businesses That Run Experiments While You Sleep

Recently I came across a small open-source project from Andrej Karpathy, one of the researchers behind Tesla’s AI systems and earlier work at OpenAI. The project is called autoresearch. It’s a simple idea, almost deceptively so, but the implications are larger than they first appear. The system runs experiments automatically. It proposes a change, runs

5 min read
BramOpenCLawMastered

Business & AI

Highest and best use?

I wrote recently about businesses gaining staff they never have to hire. Some people heard: fewer jobs. I hear something different. For a long time we’ve had a quiet inefficiency inside organizations — not a shortage of people, but a misplacement of people. Look at a normal day in almost any company. Formatting documents.Rewriting emails.Copying

3 min read
BramOpenClaw

Business & AI

Pondering AI – more than a tool?

Over the past few months I’ve been spending late nights experimenting with something most small and mid-sized businesses don’t yet realize is about to change their operating model: they’re about to get staff they never have to hire. Not chatbots. Operators. I’ve been working with OpenClaw — an open-source LLM agent framework — and the

2 min read
20250309_1622_Coin to Butterfly_simple_compose_01jnyke888efds43v3gd9xndhd

Life & Curiosity

Retire or jump on the AI train?

I recently had a friend ask why, with retirement looming, I wasn’t simply playing more pickleball. It’s a fair question—I certainly enjoy playing—but truthfully, I’ve never been more excited professionally than I am right now. Why? Because AI agents are set to become this year’s defining technological trend, reshaping industries and offering unprecedented opportunities….

2 min read